Content piracy: Teaming up to save Africa’s creative economy
The article “Content piracy: Teaming up to save Africa’s creative economy” discusses the detrimental effects of digital piracy on Africa’s creative sectors and the collaborative efforts to combat this issue. Digital piracy poses significant risks to both individuals and industries, with projections indicating this illicit industry could reach a market value of $125 billion by 2028. Notably, movies and television shows account for about 92% of the demand for pirated video content.
In Africa, companies like MultiChoice have been proactive in addressing piracy by joining the Partners Against Piracy (PAP) coalition. Alongside cybersecurity partner Irdeto, MultiChoice has implemented strategies leading to successful raids and arrests in countries like Kenya and Nigeria. Globally, collaborations among digital platforms, law enforcement, cybersecurity firms, and tech companies have been pivotal in protecting content creators and the broader industry.
