New Sky clamp down blocks more UK homes from free TV as 'significant' alert issued
Sky and other broadcasters have launched an initiative called BeStreamWise to deter fans from illegally streaming Premier League matches. During high-profile games like the Tottenham vs. Arsenal match, users searching for free streams are redirected to a live feed of a local waterway, accompanied by humorous commentary from a comedian. This campaign aims to educate fans on the risks of illegal streaming, such as identity theft, fraud, and exposure to malicious software. BeStreamWise is supported by organizations including FACT, the Intellectual Property Office, Crimestoppers, and the British Association for Screen Entertainment.
